Once logged in to Customer Thermometer head to Thermometers > Add new Thermometer > Marketing > Select Eloqua
This will then open up your Thermometer Builder where you can create your survey and thank you pages.
This section of the builder is where you can choose the design of your survey including naming your Thermometer, adding your question and selecting your survey icons or uploading your own bespoke icons. The below video will demo all the customization which can be achieved in this section.
Connect your survey
In order for identifiable data about your recipients and senders to display within your reporting area, you first need to capture it. This would be done at the point that the email is sent, by including merge fields/variables from Eloqua within the Thermometer code.
The most common Eloqua variables are shown below for you, however, you can add more if you wish.
These variables will capture the corresponding pieces of identifiable data from Eloqua and present them alongside the recipient's feedback rating within your reporting.
In your Connect your survey area, you have additional response options. Here you can choose whether to enable a lockout and set your email alert notifications.
Thank you page
It’s time to get those Thank you pages looking beautiful!
See below for a step by step walkthrough:
Embedding your survey into Eloqua
Once you've finished designing your Thermometer, the 'Give me my Thermometer' section will provide you with your finished survey to embed into Eloqua. Click the 'Copy to clipboard' button to copy your survey HTML to embed into Eloqua.
Add this snippet to the relevant part of a multi step or a simple email campaign.
Ensure you paste the code into the correct place within the HTML editor:
Save the template.
Oracle Eloqua, will actually change the syntax of Field merges automatically. This is correct.
You can now send out your email to your contacts and all responses will contain the details pulled from each contact that you’ve set.